Course curriculum

  • 1

    What is an Affiliate Manager

    • Welcome!

    • What is an Affiliate Manager?

    • Sample Job Description

    • Sample Job Description Resource
  • 2

    Onboarding Yourself as The Affiliate Manager

    • Glossary of Key Terms

    • Onboarding Checklist Video

    • Onboarding Checklist Resource

    • Understanding Your Offers

    • Understanding Your Offers Resource
  • 3

    Creating Your Affiliate Product 1-Pager

    • Purpose Behind The "One Pager"

    • Sample One-Pager For Affiliates
  • 4

    Outbound vs. Inbound Promotions

    • Understanding Cross Promotions or “Recips”

    • Cross Promos Explained

    • Outbound Promotions Video

    • Outbound Promotions Checklist

    • Inbound Promos Video

    • Inbound Promos Checklist

    • Buying and Selling Traffic Video

    • Buying and Selling Traffic Resource
  • 5

    Sample Promotional Schedule

    • Sample Promotion Formula
  • 6

    How To Outreach and Create Affiliate Opportunities

    • Sample Outreach Schedule

    • Outreach Qualifying Questions

    • Email Outreach Templates

    • Outreach Script for Affiliate Phone Calls
  • 7

    Affiliate Promotion Communication (Templates)

    • Email Template: Requesting Product Information FROM The Affiliate You're Promoting

    • Email Template: Providing Product Information TO The Affiliate Promoting YOU

    • Email Template: OUTBOUND Promotion Daily Follow-up

    • Email Template: INBOUND Promotion Daily Follow-up
  • 8

    Tracking Sales 101

    • Ask These Questions FIRST Before Picking A Tracking Software

    • Affiliate Tracking 101

    • First Cookie vs. Last Cookie
  • 9

    Reporting / Updating Affiliates AFTER a Promotion Concludes

    • Welcome Video

    • Keeping Track of Affiliate Promo Information

    • Reviewing Sales Data and Conversions

    • Relationship Capital Using Sales Data

    • Prioritizing Affiliates and Forecasting

    • Accounting Video

    • Accounting PDF
  • 10

    FAQs

    • What if we, or the affiliate does not have any metrics to provide?

    • What should I do when I run out of affiliates to talk to?

    • How do I get more people to promote my offers?

    • What is the most common commission % for a JV?

    • What are considered “good” conversion rates for webinars and vsls?
  • 11

    Bonus Trainings

    • What is Google Analytics

    • Setting Up Google Analytics

    • Navigating the Google Analytics Interface

    • Google Analytics Overview

    • Intro to Infusionsoft: Basic Navigation

    • CRM: Viewing Referral Partners

    • CRM: Pulling Affiliate Links

    • Marketing: Analyzing Email Stats

    • Marketing: Scheduling Emails

    • eCommerce Reporting Part 1

    • Affiliate Reporting

    • Intro to EverWebinar

    • Everwebinar - Initial Set Up

    • Everwebinar Customization & Configuration Part 1

    • Everwebinar Customization & Configuration Part 2

    • Everwebinar Customization & Configuration Part 3

    • Everwebinar Customization & Configuration Part 4

    • Everwebinar Reporting